S3 E2 Prada History: Miuccia, Nylon & how a leather goods boutique became the world’s most intellectual luxury brand

Prada is now one of the world’s most influential luxury brands – it all began in 1913 with suitcases and luggage in Milan’s Galleria Vittorio Emanuele II.

In this episode of ‘Between Croissant & Couture’, we discuss how a traditional leather goods house evolved into a brand that completely redefined luxury.

We look at how Miuccia Prada reinvented the house in the 70s, why nylon suddenly became a status symbol, what lies behind the iconic Prada triangle – and why Prada remains a brand that operates more on intellect than on volume.

We’ll also be covering legendary runway moments, the creative duo Miuccia Prada & Raf Simons, Miu Miu as a rebellious alter ego – and the Prada Group’s latest moves regarding Versace.

Enjoy the listen!

Vali & Marco